The primary objective of conducting a SWOT analysis is to understand the internal and external factors influencing the performance of a business. SWOT simply stands for Strengths, Weaknesses, Opportunities, and Threats. The outcome of any SWOT analysis workshop should provide the basis for further analysis and actionable strategies. It is designed to enable businesses to capitalize on the strengths, take advantage of the opportunities, while minimizing the impact of the weaknesses and threats.
This SWOT analysis template allows to record the inputs and ideas generated during a SWOT analysis workshop in a simple and straightforward manner. It enables the systematic categorization of strengths, weaknesses, opportunities, and threats related to your business or project. The finalized report, assembled using this template, can then be shared with relevant stakeholders, and can be used as a valuable input for further in-depth analysis.
This template is a Microsoft Excel document that you can modify to suit your specific requirements. For example, you may want to add more rows to accommodate additional information. You may also utilize a new worksheet to help narrow down and prioritize your SWOT items to the most relevant ones. Furthermore, you can have a separate worksheet for creating and tracking further actionable strategies.
SWOT Analysis Template (24 KB)
SWOT Analysis Template (104 KB)
SWOT Analysis Template Example (24 KB)