Tag Archives: environmental

PESTLE Analysis Template

The aim of PESTLE analysis is to understand how macro-environmental factors affect the performance of an organization, then take appropriate actions to adapt to the changing environment. It brings together six external perspectives that serve as useful input into the strategic planning process of an organization. These six perspectives are: Political, Economic, Social, Technological, Legal, and environmental external factors.

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PEST Analysis

PEST Analysis

PEST analysis is a strategic and structured tool for evaluating the external environment of an organization. It allows any organization to understand the macro-environmental factors that affect its performance and its ability to grow. The aim is to understand how those external factors will affect the business, then take appropriate actions to adapt to the changing environment. PEST analysis is often linked with SWOT analysis, and both tools complement each other and are often used together.

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